Brand Strategy
Art Direction
Insights
Film & Photography
With my background in songwriting, I see myself as a storyteller for brands. A great strategy has a main character, a conflict, a climax and a resolution. Human behavior has always fascinated me, and I am deeply intrigued by understanding what drives people - both with their best and worst intentions. I thrive on delving into insights and finding creative opportunities where others see limitations.
On a personal note, people often joke that Iβve had 10 lives. Iβve cut hair semi-professionally for eight years, been on X Factor with my songs, studied architecture at night school, played for the Danish national volleyball team and Iβm a huge Batman and superhero fanatic.
Story of my life
2025 Currently seeking my next career adventure.
2025 I graduated with a degree in Design & Business, specializing in Creative Branding, with a grade of 12.
2024 Got an internship as a Strategic Planner at Accenture Song.
2024 Chosen to represent the Creative Branding course in advertising on the KEA website and also invited to showcase our program at various open houses.
2023 I applied for Creative Branding at KEA for the second time. After pre-reading a section of the curriculum and constructing a more polished portfolio highlighting my projects at Mollers, I was ultimately accepted into the BA program.
2022 I landed a position as an Art Director at Mollers, a small video production house specializing in sports. During my time here, I conceptualized new campaigns and became the go-to guy for photography, voiceovers, graphic design, sound design & mixing.
2022 Following Multimedia Design, I applied for Creative Branding at KEA. Unfortunately, I was not accepted.
2021 I secured an internship at the small creative agency, Unknown CPH.
2021 In my multimedia course I started to fall in love with video and photography.
2020 To take a break from digital work, I developed a passion for working with wood and crafted my own dinner and coffee tables. Additionally, I began selling wooden benches to friends and family.
2020 Unsatisfied at Syddansk Universitet and craving creativity in branding, I found the BA in Creative Branding at KEA. Due to the program's structure, I first enrolled in Multimedia Design to enhance my graphic design skills.
2020 After my group's exit just before the live shows in X Factor, I decided to step away from music and explore other creative interests.
2020 Managed to produce and write numerous songs under my Spotify name Bizzybang, collaborating with artists worldwide. One of the collaborations, featuring an English singer, was played on BBC radio in England.
2019 A television caster discovered our covers songs on YouTube, inviting us to participate in X-Factor in Denmark.
2018 Found architecture too abstract for my liking and transitioned to studying International Marketing at Syddansk Universitet.
2017 Pursued architecture school and took additional architecture courses after work.
2016 Started a YouTube channel called "Bang & Boysen" doing music covers with a friend.
2015 After high school, I spent a year in Australia exploring life Down Under while seeking marketing job opportunities.
Want to say hi?
Write to me below or simply send me an email at:
anders.m.bang@outlook.com
Tlf.: +45 30 24 78 65
How do I work with strategy?
In the creative field, I see myself as the guy who does the layups, for the creatives and designers to do the slam dunks.
As a creative strategist, I specialize in merging analytical thinking with relatable insights to solve human problems.
To showcase my strategic mindset, I've assembled a glimpse into my creative strategy toolbox.
Toolbox
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Keeps an analytic overview of client, consumer, culture and category, forming the backbone of my strategic research.
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This is excellent for summarizing your strategy and connecting your insight at the heart of the strategy.
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A tool I use from Els Dragt. Provide me with a structured framework for understanding, analyzing and interpreting trends
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A great step-by-step to build a brand from the core by Michael Johnson.
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People watching, films, interviews, stand-ups, memes, subheadings in articles, songwriting, Reddit, supermarkets, children, music, TV, pop culture, family dinners, social media and nature.
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Julian Cole β my guiding star in strategy and insights
Mark Pollard - simple and effective way of viewing strategy
Marty Neumeier β a brandig guru
Chris Do - my first love of branding
Mette Lowth - a former teacher of mine, that I in many ways see at my mentor